BT hopes Workplace by Facebook will transform workforce into company advocates

Complaints are a part of life in the telecoms industry. Communication is now so important to society that any issue with coverage, speed or reliability is considered unacceptable. 

Like a referee in football, mobile and broadband customers only tend to talk about their provider when something goes wrong. Customer grievances are often justified but it can be frustrating – especially in a highly competitive marketplace – when positive news is drowned out.

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